Smart Digital Solutions for Business Growth
Smarter automation. Better leads. Stronger relationships.
What is an AI-Powered CRM?
An AI CRM (Customer Relationship Management) system combines your customer records, conversations, sales pipeline and marketing automation into one system. It uses artificial intelligence to automate follow-ups, qualify leads, book appointments and give you clearer insight into how your business is performing.
At Woodswork, we’ve partnered with the best to bring modern AI technology to small and medium New Zealand businesses in a way that is simple, practical and results-driven.
Why you need and AI CRM in for business
Missed leads are silent revenue loss
Most businesses lose revenue without realising it. Enquiries are missed, follow-ups happen too late, or leads quietly go cold. An AI CRM removes reliance on memory and availability, ensuring every enquiry is captured, responded to and progressed automatically, without gaps.
Speed and consistency wins business
Customers expect fast, consistent responses at all hours. The business that replies first and follows up properly usually wins. An AI CRM delivers 24/7 responsiveness and structured follow-ups without increasing staff, giving smaller businesses the ability to compete at scale.
Manual systems collapse as you grow
Email inboxes, spreadsheets and ad-hoc reminders fail as enquiry volume increases. What works at ten leads a week breaks at fifty. An AI CRM replaces fragile manual processes with automation that scales cleanly, providing clarity, control and predictability as your business grows.
Our Go High Level + AI CRM Services
AI-driven systems are quickly becoming standard, not optional.
Businesses that continue to rely on manual processes will find it harder to respond quickly, manage growth and compete on experience.
An AI CRM is no longer a future investment.
It is a present-day requirement.
AI-Enhanced CRM Setup
We set up your CRM to match the way your business actually works.
This includes:
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Contact and pipeline setup
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Pre-built smart fields for lead tracking
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Custom stages for your sales, jobs, or quote process
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Automated email and SMS templates
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AI summaries of conversations and calls
You get a single clean system where nothing gets lost, leads are followed up automatically, and your team has clarity from day one.
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AI-Powered Lead Capture
Turn website visitors and online enquiries into real opportunities.
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AI chat widget (Harvey) for your website
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Lead qualification questions tailored to your industry
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Automatic enrichment (location, intent, service type)
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Instant alerts to your team via mobile, SMS or email
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Call-back requests with AI-generated notes
The result is more leads captured, faster response times, and fewer missed enquiries.
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Automated Follow-Up and Nurture
Most businesses lose leads simply because they don’t follow up consistently.
We fix that with:
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Automated email and SMS follow-up sequences
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AI-written responses based on customer behaviour
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Reminders for your team when human action is needed
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Appointment booking links or AI-assisted scheduling
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Lead scoring to prioritise warm prospects
Your leads stay warm, your clients stay engaged, and your sales process becomes predictable instead of reactive.
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AI Appointment Booking and Scheduling
We integrate AI so customers can book appointments or call-backs without waiting on a human.
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Bookings into one or more calendars
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Automatic conflict checking
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After-hours and weekend rules
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Confirmation emails and reminders
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AI call-handling agent (Piper) to help book appointments by phone
This reduces administrative workload and ensures your customers get fast, accurate scheduling every time.
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Unified Inbox and Conversation Management
All texts, emails, forms, chat messages, and Facebook/Instagram messages flow into one place.
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AI summaries of conversations
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Suggested replies
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Conversation tagging
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Internal notes your team can act on
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Mobile app for on-the-go visibility
Nothing gets missed. Ever.
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AI-Integrated Sales Pipelines
Your pipeline becomes the control centre of your business.
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Custom pipelines for leads, quotes, jobs or projects
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Automated pipeline movement based on customer actions
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AI insights to identify sticking points
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Forecasting and reporting dashboards
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Team task assignment and reminders
You get complete visibility over what is happening, what’s next, and who is responsible.
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Onboarding and Customer Retention Automation
Use automation to deliver a consistent, professional customer experience.
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Welcome sequences
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Automated onboarding steps
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AI-powered feedback collection
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Review requests for Google and Facebook
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Follow-up reminders and renewal prompts
Retention improves, customer satisfaction increases, and your team spends less time on repetitive admin.
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Multi-Location & Multi-Service Support
Ideal for businesses operating across different regions or service lines.
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Separate pipelines and calendars
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AI routing based on location or service category
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Localised autoresponders
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Area-specific reporting
Perfect for tradies, service businesses and multi-office organisations.
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Reputation Management and Reviews
Build trust, protect your brand and turn happy customers into advocates.
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Automated review requests sent after completed jobs or appointments
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Centralised dashboard to monitor Google and Facebook reviews in one place
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Instant alerts when new reviews or feedback are received
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Tools to display positive reviews on your website, emails and marketing materials
This improves visibility, strengthens trust and ensures your online reputation is actively managed rather than left to chance.
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Who this is perfect for
Service-based and trade businesses
Ideal for businesses that rely on enquiries, quotes and bookings, where fast follow-up and clear job tracking directly impact revenue.
Professional and client-based services
Well suited to consultants, agencies and specialists who need structured pipelines, consistent communication and visibility across longer decision cycles.
Multi-location or multi-service businesses
Designed for organisations managing multiple regions, teams or service lines, where automation and routing reduce complexity and manual admin.
Growth-focused businesses ready to scale
Best for businesses that want predictable lead handling, stronger customer retention and systems that support growth without adding overhead.
Ready to Add AI to Your Business?
If you’d like to streamline your processes, reduce manual work and build a CRM that truly supports your business, we can help.
Get in touch and we can walk through what an AI CRM setup could look like for your operation.
Frequently Asked Questions AI-Powered CRM?
Is web all you do or can you help us with other services?
Web
Woodswork do quite a bit! Our Auckland website design projects have included everything from ground-up website builds to site redesigns. We also help with website security, branding and logo design, SEO and more. Furthermore, we cover graphic and print design services. In addition, our web design services include website development, responsive design and SEO. We also offer website security and expertise in WordPress and content management.
Check our services in the menu for more details on how we help our clients.
Is web all you do or can you help us with other services?
Web
Woodswork do quite a bit! Our Auckland website design projects have included everything from ground-up website builds to site redesigns. We also help with website security, branding and logo design, SEO and more. Furthermore, we cover graphic and print design services. In addition, our web design services include website development, responsive design and SEO. We also offer website security and expertise in WordPress and content management.
Check our services in the menu for more details on how we help our clients.
Why choose us?
The team at Woodswork Web prides itself on providing a personalised, seamless experience.
“
Big or small, we approach each project with care and attention to detail. We understand how important it is to choose the right digital company, so we aim to make the entire process clear, collaborative, and stress-free. We’re here to support you for the long haul, as your business grows.
Mark Woods – Director
Don’t take our word for it.
★★★★★
“We have used Woodswork for a number of years now. They look after 2 websites for us. The expert team are excellent to deal with, and take all the hassle out of things that you can’t fix yourself, simple things and also the complicated, where you really need expert help and advice. Using Woodswork has added more value to our websites, in terms of professionalism and more importantly ranking and customers finding us and our services.”
Steve Reynolds – Aquaworks
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